Van Dyck, Fons.

Advertising Transformed The New Rules for the Digital Age / [electronic resource] : Fons Van Dyck. - London : Kogan Page 2014. - 1 online resource (200 pages) : illustrations

Includes bibliographical references and index.

1306406730 (electronic bk.) 9781306406734 (electronic bk.) 9780749471491 (electronic bk.) 0749471492 (electronic bk.)


Advertising.
Advertising--Technological innovations.
Internet advertising.
Digital media.


Electronic books.

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