Bowersox, Donald J. <br/><br/>
Strategic marketing channel management / 
Donald J. Bowersox, M. Bixby Cooper 
 - Int. ed. 
 - N.Y. :  McGraw-Hill,  c1992 
 - xix , 488 p. ;  24 cm. 
 - McGraw-Hill series in marketing .
<br/><br/>Accompanied by : Instructor's manual to accompany strategic marketing channel management / Donald J. Bowersox, M. Bixby Cooper (iv , 144 p. ; 28 cm.), c1992.  ISBN 0070067589 
<br/><br/><label>ISBN: </label>0071129162 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business logistics.<br/>Marketing channels--Management<br/>Physical distribution of goods.
<br/><br/><label>Dewey Class. No.: </label>658.84  / BOW