TY - BOOK AU - Ottman,Jacquelyn A. TI - The new rules of green marketing: strategies, tools, and inspiration for sustainable branding T2 - BK business book SN - 9781906093440 (paperback) U1 - 658.802 PY - 2011///] CY - Sheffield [England] PB - Greenleaf Publishing KW - Green marketing KW - Marketing N1 - Includes bibliographical references and index ER -