TY  - BOOK
AU  - Posner,Harriet
TI  - Marketing fashion: strategy, branding and promotion 
SN  - 9781780675664
U1  - 687.0688 
PY  - 2015///
CY  - London
PB  - Laurence King Publishing
KW  - Fashion merchandising
KW  - Fashion
KW  - Clothing trade
N1  - Previous edition: 2011; Includes bibliographical references and index
ER  -