TY  - BOOK
AU  - Boyd-Barrett,Oliver
AU  - Bulck,Hilde van den
AU  - Newbold,Chris
TI  - The media book: edited by Chris Newbold, Oliver Boyd-Barrett, Hilde Van den Bulck
SN  - 0340740485
U1  - 302.23 
PY  - 2002///
CY  - London, New York
PB  - Arnold, Oxford University Press
KW  - Mass media and culture
KW  - Mass media
KW  - Social aspects
N1  - List of Contributors. - Acknowledgements. - Introduction. - 1. Theory in Media Research. - 2. Tools for Studying the Media. - 3. The Moving Image. - 4. Media Industries. - 5.The Analysis of Popular Culture. - 6. Representation, Identity and the Media. - 7. Advertising and Marketing. - 8. Interactive Electronic Media. - Selective Glossary of Key Terms. - Subject Index. - Name and Title Index
ER  -