Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright - 3rd ed. - Boston : McGraw-Hill/Irwin, c2001. - xiii, 990 p. : ill. ; 26 cm.

Includes bibliographical references and indexes

Accompanied by : Strategic management of technology and innovation : Teaching notes. by Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. 3rd ed. ISBN 007231284x

0072312831


High technology industries--Management.
New products--Management.
Technological innovations--Management.

658.514 / BUR