Hutt, Michael D. Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh. - 11th ed. - Mason, OH : South-Western, Cengage Learning, c2013. - xxx, 428 p. : ill. ; 27 cm. Includes bibliographical references and indexes. ISBN: 9781133189572 9781133189565 (hbk.) Subjects--Topical Terms: Industrial marketing--Management--Case studies. Dewey Class. No.: 658.804 / HUT 2013