TY  - BOOK
AU  - Harrell,Gilbert D.
TI  - Marketing: connecting with customers 
SN  - 0130334944 (pbk.)
U1  - 658.812 
PY  - 2002///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Consumer satisfaction
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index; Instructor's manual for marketing : connecting with customers. by Gilbert Harrell.  ISBN : 0130609331; Set of 2 videocassettes : Video to accompany Marketing : connecting with customers by Gilbert Harrell.  ISBN : 0130609382
ER  -