Lessons in service from Charlie Trotter /
Edmund Lawler
- Berkeley : Ten Speed Press, c2001.
- vi, 233 p. ; 24 cm.
ACKNOWLEDGMENTS INTRODUCTION: Magical Mystery Tour- An Evening at Charlie Trotter's PART I: Knowing Your Business and Your Customer 1. Charlie Trotter and H is Weird Sense of Attention to Detail 2. Reading the Customer's Mind PART II: Leading: Hiring, Motivating, and Training Your Staff 3. Help Wanted: A Passion for Service 4. Stoking the Fires of Passion 5. Learning the Ropes on a Tight Ship PART III: Executing: Making Great Service Happen Every Day 6. Building a One-on-One Customer Relationship 7. Back Stage at Charlie Trotter's 8. On Murphy's Law and the Rules of Recovery PART IV: Exceeding Expectations: Attracting Lifelong Customers