TY - BOOK AU - Backman,Michael TI - The Asian insider: unconventional wisdom for Asian business SN - 1403916578 (hbk) U1 - 338.095 PY - 2004/// CY - New York PB - Palgrave Macmillan KW - International business enterprises KW - Asia KW - Investments, Foreign KW - Industrial management N1 - Includes bibliographical references (p. 268-281) and index ER -