TY  - BOOK
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
TI  - Marketing research: online research applications 
SN  - 0131494163 (hbk.)
U1  - 658.83 
PY  - 2005///
CY  - Upper Saddle River, NJ
PB  - Pearson Education/Prentice Hall
KW  - Marketing research
N1  - Includes bibliographical references and index; Accompanied by 1 electronic optical disc (CD-ROM) : SPSS Student version 12.0
ER  -