Hubbard, Graham.

Strategic management : thinking, analysis & action / Graham Hubbard. - 2nd ed. - Frenchs Forest, NSW. : Pearson Prentice Hall, c2004. - ix, 470 p. : ill. ; 25 cm.

Prev. ed.: 2000.

Includes bibliographical reference and index.

1741032512 (pbk.)


Strategic planning
Business planning.
Strategic planning--Case studies.
Business planning--Case studies.

658.4012 / HUB