TY  - BOOK
AU  - Aaker,David A.
TI  - Marketing research
SN  - 0470805021 (pbk.)
U1  - 658.83 
PY  - 2005///
CY  - Milton, Qld.
PB  - John Wiley
KW  - Marketing research
KW  - Textbooks
N1  - Includes index; Originally published: New York, 2001; An adaptation by Meredith Lawley; For undergraduate tertiary students
ER  -