Kotschevar, Lendal H. 1908-2007.

Managing bar and beverage operations / Lendal H. Kotschevar, Mary L. Tanke. - Michigan : Educational Institute, American Hotel & Lodging Association, c1996. - xx, 560 p. : ill., maps ; 23 cm.

Includes bibliographic references and index.

Congratulations - Preface - About the authors - Study tips -- Part 1 Introduction - 1. Introduction to Bar and beverage management - 2. Social concerns and management -- Part II The business : planning and marketing - 3. Architecture and interior design - 4. The bar - 5. The bartender and the art of mixology - 6. Service procedures and selling techniques 7. The selection and training of human resources - 8. Marketing bar and beverage operations -- Part III Bar management : Controls - 9. The purchase to issue functions - 10. Bar control systems - 11. The legal jungle -- Part IV The products - 12. The beverage family - 13. Spirits - 14. Malt beverages - 15. Wine fundamentals - 16. Wines of the world - Glossary - Bibbliography - Index - Review quiz answer key.

0866121137


Bartending.
Hospitality industry.
Bars (Drinking establishments)

647.95068 / KOT