TY  - BOOK
AU  - Czinkota,Michael R.
AU  - Ronkainen,Ilkka A.
TI  - Principles of international marketing
SN  - 9781439041376 (paperback : ISE)
U1  - 658.84 
PY  - 2010///]
CY  - Australia
PB  - South-Western, Cengage Learning
KW  - Export marketing
N1  - Previous edition published as: International marketing; Includes bibliographical references and indexes
ER  -