Dlabay, Les R.

International business / Les R. Dlabay, James Calvert Scott - 3rd ed. - Australia : Thomson/South-Western, c2006 - xx, 620 p. : col. ill., col. maps ; 29 cm.

Includes index.

Unit 1: The world of international business. - Ch. 1: We live in a global economy. - Ch. 2: Our global economy. - Ch. 3: Cultural influences on global business. - Ch. 4: Government and global business. - Unit 2: Organizing for international business. - Ch. 5: Structures of international business organizations. - Ch. 6: Importing, exporting, and trade relations. - Ch. 7: Foreign exchange and international finance. - Ch. 8: Legal agreements around the world. - Ch. 9: Global entrepreneurship and small business management. - Unit 3: Managing in a global environment. - Ch. 10: Management principles in action. - Ch. 11: Human resources management. - Ch. 12: International career planning. - Ch. 13: Organized labor. - Unit 4: Information and production systems for global business. - Ch. 14: Information needs for global business activities. - Ch. 15: Production systems for global business. - Unit 5: Marketing in a global economy. - Ch. 16: Global marketing and consumer behavior. - Ch. 17: Developing goods and services for global markets. - Ch. 18: Global pricing and distribution strategies. - Ch. 19: Global promotional strategies. - Unit 6: Global financial management. - Ch. 20: Global financial activities. - Ch. 21: Managing international business risk. - Special features. - Maps. - Glossary. - Index.

9780538728607 (hbk.) 0538728604 (hbk.)


International business enterprises

658.049 / DLA