Morris, Trevor.
Public relations for Asia /
Trevor Morris & Simon Goldsworthy.
- Hampshire : Palgrave Macmillan, c2008.
- xi, 233 p. : ill. ; 24 cm.
Includes index.
Part I: Understanding public relations -- Part II: Strategy and planning -- Part III: Skills -- Part IV: The future of public relations in Asia.
0230549411 (alk. paper) 9780230549418 (alk. paper)
Public relations--Asia.
659.2095 / MOR