Small-scale social survey methods : real world research /
Bill Gillham.
- London ; New York, NY : Continuum, c2008.
- ix, 111 p. : ill. ; 22 cm.
1. Social surveys: basic issues - 2. Sampling: probability or random methods - 3. Non-probability sampling methods - 4. Gaining access to the relevant group - 5. Focusing survey topics and questions - 6. The relationship between questions and answers - 7. Refining the questions - 8. The trialling stage - 9. Designing questionnaires and interview schedules - 10. The piloting stage - 11. Running the main study - 12. Descriptive data analysis - 13. Statistical analysis - 14. Content analysis - 15. Interpretation and writing up - References - Index.