<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[Taylor's Library Search for 'an:4558'with limit(s): 'suppress:false']]> </title> <!-- prettier-ignore-start --> <link> https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-search.pl?idx=&#38;q=an%3A4558&#38;sort_by=relevance&#38;format=rss </link> <!-- prettier-ignore-end --> <atom:link rel="self" type="application/rss+xml" href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-search.pl?idx=&#38;q=an%3A4558&#38;sort_by=relevance&#38;format=rss" /> <description> <![CDATA[ Search results for 'an:4558'with limit(s): 'suppress:false' at Taylor's Library]]> </description> <opensearch:totalResults>13</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-search.pl?idx=&#38;q=an%3A4558&#38;sort_by=relevance&#38;format=opensearchdescription" /> <opensearch:Query role="request" searchTerms="idx%3D%26q%3Dan%253A4558suppress%3Afalse" startPage="" /> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:0071180265</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=179600</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E.<br /> Boston, Mass : Irwin/McGraw-Hill, 2001 .<br /> xxii, 762 p. ; 29 cm..<br /> 0071180265 </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=179600">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=179600</guid> </item> <item> <title> Introduction to advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:0256136963</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=170610</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> Chicago : Richard D. Irwin, 1995 .<br /> xxii , 762 p. ; 28 cm..<br /> 0256136963 </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=170610">Place hold on <em>Introduction to advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=170610</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780078028977 (hardback) | 0078028973 (hardback)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=79624</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> .<br /> xxiv, 842 pages : 29 cm.<br /> 9780078028977 (hardback) | 0078028973 (hardback) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=79624">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=79624</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780074717660 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=123336</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> Sydney : McGraw-Hill Australia, 2009 .<br /> xxx, 642 p. : 26 cm..<br /> 9780074717660 (pbk.) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=123336">Place hold on <em>Advertising and promotion : an integrated marketing communications perspective /</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=123336</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780073404868 (hbk.) | 0073404861 (hbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=136976</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> New York : McGraw-Hill/Irwin, 2012 .<br /> xxxiv, 828 p. : 29 cm..<br /> 9780073404868 (hbk.) | 0073404861 (hbk.) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=136976">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=136976</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:0071160884</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=175920</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E.<br /> Boston, Mass. : Irwin / McGraw-Hill, 1999 .<br /> xxii , 762 p. ; 28 cm..<br /> 0071160884 </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=175920">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=175920</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780071314404 (paperback) | 0071314407 (paperback)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=151832</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> .<br /> xxxv, 769 pages : 28 cm.<br /> 9780071314404 (paperback) | 0071314407 (paperback) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=151832">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=151832</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780071284400 (paperback : international edition) | 0071284400 (paperback : international edition)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=73545</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E.<br /> .<br /> xxv, 838 pages : 29 cm.<br /> 9780071284400 (paperback : international edition) | 0071284400 (paperback : international edition) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=73545">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=73545</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:0073101265 (hardback) | 9780073101262 | 0071105891 (paperback : international edition) | 9780071105897 (paperback : international edition) | 0071108521 (paperback) | 9780071105897 (paperback)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=56870</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E.<br /> .<br /> xxvi, 820 pages : 29 cm..<br /> 0073101265 (hardback) | 9780073101262 | 0071105891 (paperback : international edition) | 9780071105897 (paperback : international edition) | 0071108521 (paperback) | 9780071105897 (paperback) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=56870">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=56870</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9781259548147</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=53846</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> .<br /> xli, 764, G-13, E-32, N-17, S-21 pages : 29 cm.<br /> 9781259548147 </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=53846">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=53846</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9781266090608</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=191009</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> .<br /> xxxi, 759, G-12, E-35, N-12, S-12 pages : 29 cm.<br /> 9781266090608 </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=191009">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=191009</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9781260570991 | 1260570991</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=188244</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> .<br /> xxxi, 740, G-13, E-33, N-9, S-14 pages : 28 cm.<br /> 9781260570991 | 1260570991 </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=188244">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=188244</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:0071216782 (pbk. : Int. ed. : shrink-wrapped) | 0072536864 (hbk) | 0071240438 (pbk. : Int. ed.) | 0072536764 (hbk)</dc:identifier> <!-- prettier-ignore-start --> <link>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=20321</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E.<br /> Boston, Mass : McGraw-Hill/Irwin, 2004 .<br /> xxvi, 779 p. ; , Accompanied by : Powerweb : Advertising. ISBN 0072458267 | Accompanied by 1 electronic optical disc (CD-ROM) (4 3/4 in.) : AdSim for Belch &amp; Belch ISBN 0073041238. 29 cm. +.<br /> 0071216782 (pbk. : Int. ed. : shrink-wrapped) | 0072536864 (hbk) | 0071240438 (pbk. : Int. ed.) | 0072536764 (hbk) </p> ]]> <![CDATA[ <p> <a href="https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=20321">Place hold on <em>Advertising and promotion :</em></a> </p> ]]> </description> <guid>https://librarycatalogue.taylors.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=20321</guid> </item> </channel> </rss>
