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Business to business marketing : analysis and practice / Robert P. Vitale, Joseph Giglierano, Waldemar Pfoertsch.

by Vitale, Robert P | Giglierano, Joseph J | Pfoertsch, Waldemar.

Publisher: Upper Saddle River, N.J. : Prentice Hall, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 VIT 2011] (4).