Does marketing need reform? [electronic resource] : fresh perspectives on the future / Jagdish N. Sheth, Rajendra S. Sisodia, editors.
Contributor(s): Sheth, Jagdish N | Sisodia, Rajendra | ebrary, Inc.
Publisher: Armonk, N.Y. : M.E. Sharpe, c2006Description: vii, 352 p. : ill. ; 26 cm.Subject(s): MarketingGenre/Form: Electronic books. DDC classification: 658.8 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
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658.8 (Browse shelf) | Available |
Includes bibliographical references and index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.