Don't think pink [electronic resource] : what really makes women buy--and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned.
By: Johnson, Lisa.
Contributor(s): Learned, Andrea | ebrary, Inc.
Publisher: New York : American Management Association, 2004Description: x, 230 p.Subject(s): Women consumers | MarketingGenre/Form: Electronic books. DDC classification: 658.8/34/082 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
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658.8/34/082 (Browse shelf) | Available |
Includes bibliographical references and index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.