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Marketing / Philip Kotler ... [et al.]
by Kotler, Philip. Edition: 4th ed.Publisher: Sydney : Prentice Hall Australia, c1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.800994 MAR]
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The connected customer : the changing nature of consumer and business markets / edited by Stefan Wuyts ... [et al.]
by Wuyts, Stefan. Publisher: New York, N.Y. : Routledge, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8342 CON 2010]
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Marketing classics : a selection of influential articles / Ben M. Enis, Keith K. Cox, Michael P. Mokwa
by Enis, Ben M | Cox, Keith K [(j.a.)] | Mokwa, Michael P [(j.a.)]. Edition: 8th ed., Int ed., 25th Anniversary ed.Publisher: Upper Saddle River, N.J. : Prentice-Hall International, c1990Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 ENI]
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Subliminal persuasion [electronic resource] : influence & marketing secrets they don't want you to know / Dave Lakhani.
by Lakhani, Dave, 1965- | ebrary, Inc. Publisher: Hoboken, N.J. : John Wiley, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8001/9]
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Doing business in emerging markets / S. Tamer Cavusgil, Pervez N. Ghauri and Ayse Akcal.
by Cavusgil, S. Tamer | Ghauri, Pervez N, 1948- | Akcal, Ayse A. Edition: 2nd ed.Publisher: Los Angeles, CA : SAGE, 2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 CAV 2013]
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Principles of marketing : a global perspective / Philip Kotler ... [et al.]
by Kotler, Philip. Publisher: Singapore : Pearson/Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 MAR]
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Get rich vlogging : Zoella did it. Alfie did it. Now you can do it / Zoe Griffin.
by Griffin, Zoe. Publisher: London : John Blake, 2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 GRI 2016]
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Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick.
by Chaffey, Dave, 1963- | Ellis-Chadwick, Fiona | Chaffey, Dave, 1963-. Internet marketing. Edition: Fifth edition.Publisher: Harlow, England : Pearson Education Limited, 2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 CHA 2012]
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Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt , Thomas W. Speh.
by Hutt, Michael D | Speh, Thomas W. Edition: 6th edition.Publisher: Fort Worth, Texas : Dryden Press, [1998]Copyright date: ©1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 HUT]
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MR / Tom J. Brown, Tracy A. Suter.
by Brown, Tom J | Suter, Tracy A. Edition: Second edition.Student edition.Publisher: Mason, OH : South-Western, Cengage Learning, [2014]Copyright date: ©2014Other title: Marketing research.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 BRO 2014]
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Business marketing / Edward G. Brierty, Robert W. Eckles, Robert R. Reeder
by Brierty, Edward G | Eckles, Robert W | Reeder, Robert R. Edition: 3rd edition.International edition.Publisher: Upper Saddle River, N.J. : Prentice-Hall International, [1998]Copyright date: ©1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 BRI]
(2), TC External Storage
[Call number: 658.8 BRI]
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Creating breakthrough products : revealing the secrets that drive global innovation / Jonathan Cagan and Craig M. Vogel.
by Cagan, Jonathan, 1961- [author.] | Vogel, Craig M [author.]. Edition: Second edition.Publisher: Upper Saddle River, New Jersey: FT Press, [2013]Copyright date: ©2013Availability: Items available for loan: TC External Storage
[Call number: 658.575 CAG 2013]
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Strategic market management / David A. Aaker
by Aaker, David A. (David Allen), 1938-. Edition: 4th ed.Publisher: New York : John Wiley, 1995Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 AAK]
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