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Strategy : process, content, context : an international perspective / Bob de Wit, Ron Meyer.

By: Wit, Bob de.
Contributor(s): Meyer, Ron, 1962-.
Publisher: London : Thomson, c2004Edition: 3rd ed.Description: xxiv, 957 p. : ill. (some col.) ; 26 cm.ISBN: 1861529643 (pbk.); 9781861529640 (pbk.).Subject(s): Strategic planning | Business planning | International business enterprisesDDC classification: 658.4012
Contents:
I. Strategy: 1. Introduction -- II. Strategy process: 2. Strategic thinking - 3. Strategy formation - 4. Strategic change -- III. Strategy content: 5. Business level strategy - 6. Corporate level strategy - 7. Network level strategy -- IV. Strategy context: 8. The industry context - 9. The organizational context - 10. The international context -- V. Purpose: 11. Organizational purpose -- VI. Cases.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 25 , Side 2, TierNo 5, BayNo 1

 658.4012 WIT 2004 (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000110638
Graduate Collection Taylor's Library-TU

Floor 4, Shelf 25 , Side 2, TierNo 5, BayNo 1

 658.4012 WIT (Browse shelf) 1 Available SHTEx,60001,03,GR 5000043933
Main Collection Taylor's Library-TU
658.4012 WIT (Browse shelf) 1 Available TBSxx,34003,03,GR 5000012583

Includes bibliographical references and index.

I. Strategy: 1. Introduction -- II. Strategy process: 2. Strategic thinking - 3. Strategy formation - 4. Strategic change -- III. Strategy content: 5. Business level strategy - 6. Corporate level strategy - 7. Network level strategy -- IV. Strategy context: 8. The industry context - 9. The organizational context - 10. The international context -- V. Purpose: 11. Organizational purpose -- VI. Cases.

British Degree Programme : UMSCC3-3