Promotion of services [electronic resource] / guest editor, Marla Royne Stafford.
Contributor(s): Royne Stafford, Marla
| ebrary, Inc.
Series: Journal of services marketing ; v.16, no. 5.Publisher: Bradford, England : Emerald Group Pub, c2002Description: 93 p.Subject(s): Marketing | Service industriesGenre/Form: Electronic books. Online resources: An electronic book accessible through the World Wide Web; click to view
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Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.