Building buzz : how to reach and impress your target audience / by Marisa D'Vari ; foreword by Susan RoAne.
By: D'Vari, Marisa.
Publisher: Franklin Lakes, NJ : Career Press, c2005Description: 253 p. : ill. ; 21 cm.ISBN: 1564147797 (pbk.); 9781564147790 (pbk.).Subject(s): Advertising media planning | Advertising | Publicity | Public relationsDDC classification: 659.111Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 8 |
659.111 DVA (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 5000019433 |
Includes bibliographical references (p. 243-246) and index.