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Business marketing in the decade ahead [electronic resource] : the key challenges we face / Guest editor Michael K. Rich.

Contributor(s): Rich, Michael K | ebrary, Inc.
Series: Journal of business & industrial marketing: v. 17, no. 2/3.Publisher: Bradford, England : Emerald Group Pub, c2002Description: 136 p.Subject(s): Industrial marketing | MarketingGenre/Form: Electronic books. Online resources: An electronic book accessible through the World Wide Web; click to view
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Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.