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The strategic use of stories in organizational communication and learning [electronic resource] / Terrence L. Gargiulo.

By: Gargiulo, Terrence L, 1968-.
Contributor(s): ebrary, Inc.
Publisher: Armonk, N.Y. : M.E. Sharpe, c2005Description: xiii, 252 p. : ill. ; 24 cm.Subject(s): Communication in organizations | Organizational learning | Storytelling -- Social aspects | Storytelling -- Psychological aspects | Executives -- United States -- InterviewsGenre/Form: Electronic books. DDC classification: 658.3 Online resources: An electronic book accessible through the World Wide Web; click to view
Contents:
Frameworks: Introduction -- A working model of stories -- Organizational communication-broadcasting signals -- Case study- Dreyer's Ice Cream -- Organizational learning-building bridges -- Case studies-DTE Energy & Jeff Bukantz -- Interviews: Introduction to the interviews -- Interview with Bernice Moore-CTB/McGraw Hill -- Interview with Robert Kraska-DTE Energy -- Interview with Sherrie Cornett-Dreyer's Ice Cream -- Interview with Marty Fischer-Starbucks Coffee -- Interview with Father Marus-Woodside Priory School -- Competency map: Introduction to the competency map -- The core -- Process ring -- Interaction ring -- Summary -- Appendix -- Appendix A-Folk tale illustrating principles of active listening.
Item type Current location Call number Status Date due Barcode
658.3 (Browse shelf) Available

Includes bibliographical references (p. 237-241) and index.

Frameworks: Introduction -- A working model of stories -- Organizational communication-broadcasting signals -- Case study- Dreyer's Ice Cream -- Organizational learning-building bridges -- Case studies-DTE Energy & Jeff Bukantz -- Interviews: Introduction to the interviews -- Interview with Bernice Moore-CTB/McGraw Hill -- Interview with Robert Kraska-DTE Energy -- Interview with Sherrie Cornett-Dreyer's Ice Cream -- Interview with Marty Fischer-Starbucks Coffee -- Interview with Father Marus-Woodside Priory School -- Competency map: Introduction to the competency map -- The core -- Process ring -- Interaction ring -- Summary -- Appendix -- Appendix A-Folk tale illustrating principles of active listening.

TSLHHL

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.