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Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage / Stowe Shoemaker, Robert C. Lewis, Peter C. Yesawich.

by Shoemaker, Stowe | Lewis, Robert C, 1930- | Yesawich, Peter Charles, 1950- | Lewis, Robert C, 1930-. Marketing leadership in hospitality.

Edition: 4th ed.Publisher: Upper Saddle River, N.J. : Pearson, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 SHO] (4).
Cases in hospitality marketing and management / Robert C. Lewis.

by Lewis, Robert C, 1930-.

Edition: 2nd ed.Publisher: New York : John Wiley, c1997Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 LEW] (1).
Cases in hospitality marketing and management / Robert C. Lewis.

by Lewis, Robert C, 1930-.

Publisher: New York : John Wiley, 1989Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 LEW] (1).
Cases in hospitality strategy and policy / Robert C. Lewis.

by Lewis, Robert C, 1930-.

Publisher: New York : Wiley, c1998Availability: Items available for loan: Taylor's Library-TU [Call number: 647.94068 LEW] (1).