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Powerhouse marketing plans [electronic resource] : 14 outstanding real-life plans and what you can learn from them to supercharge your own campaigns / Winslow "Bud" Johnson.

by Johnson, Winslow | ebrary, Inc.

Publisher: New York : American Management Association, c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/101] (1).