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		Marketing essentials in hospitality and tourism : foundations and parctices / Stowe Shoemaker, Margaret Shaw. by Shoemaker, Stowe \| Shaw, Margaret, 1949-. Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 647.94068 SHO] (1). Place hold
		Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage / Stowe Shoemaker, Robert C. Lewis, Peter C. Yesawich. by Shoemaker, Stowe \| Lewis, Robert C, 1930- \| Yesawich, Peter Charles, 1950- \| Lewis, Robert C, 1930-. Marketing leadership in hospitality. Edition: 4th ed.Publisher: Upper Saddle River, N.J. : Pearson, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 SHO] (4). Place hold

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