Marketing the museum [electronic resource] / Fiona McLean.
By: McLean, Fiona.
Contributor(s): ebrary, Inc.
Publisher: London ; New York : Routledge, 1997Description: 257 p. : ill.Subject(s): Museums -- Marketing | Museums -- ManagementGenre/Form: Electronic books. DDC classification: 069/.5 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
069/.5 (Browse shelf) | Available |
Includes bibliographical references (p. 232-245) and index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.