Taylor's Library

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Pathways less travelled to value creation [electronic resource] : interaction, dialogue and knowledge generation / guest editor, David Ballantyne.

by Ballantyne, David | ebrary, Inc.

Publisher: [Bradford, England] : Emerald Group Pub., 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Relationship marketing : creating shareholder value / Martin Christopher, Adrian Payne, David Ballantyne.

by Christopher, Martin | Payne, Adrian | Ballantyne, David.

Publisher: London : Routledge, c2002 (2008 printing)Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CHR 2008] (2).
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Relationship marketing [electronic resource] : creating shareholder value / Martin Christopher, Adrian Payne, David Ballantyne.

by Christopher, Martin | Payne, Adrian | Ballantyne, David.

Edition: [Rev. ed.].Publisher: Oxford ; Boston : Butterworth-Heinemann, 2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).