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		Portfolio management for new products / Robert G. Cooper, Scott J. Edgett, Elko J. Kleinschmidt. by Cooper, Robert G. (Robert Gravlin), 1943- \| Edgett, Scott J \| Kleinschmidt, Elko J. Edition: 2nd ed.Publisher: Cambridge, MA : Basic Books, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 332.6 COO 2001] (1). Place hold
		Winning at new products : creating value through innovation / Robert G. Cooper. by Cooper, Robert G. (Robert Gravlin), 1943-. Edition: 4th ed.Publisher: New York : Basic Books, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.575 COO 2011] (1). Place hold

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