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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 9th ed.Publisher: Boston : McGraw-Hill Irwin, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83420973 HAW] (2).
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney

by Hawkins, Del I | Best, Roger J [(j.a.)] | Coney, Kenneth A [(j.a.)].

Edition: 7th ed., Int ed.Publisher: Boston, Mass. : Irwin McGraw-Hill, c1998Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83420973 HAW] (2).