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Boone & Kurtz contemporary marketing / David L. Kurtz.

By: Contributor(s): Publisher: Australia : South-Western, Cengage Learning, [2014]Copyright date: ©2014Edition: Sixteenth edition; International editionDescription: xxxiii, 670 pages, A-14, B-6, G-13, I-44 pages : colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781285092591 (paperback)
Uniform titles:
  • Contemporary marketing
Subject(s): DDC classification:
  • 658.8 KUR 2014
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 5

 658.8 KUR 2014 (Browse shelf(Opens below)) 1 Available SLASx,05000,03,RA 5000163740

Includes bibliographical references and index.