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		The right sensory mix : targeting consumer product development scientifically / Diana Derval. by Derval, Diana. Publisher: Heidelberg : Springer, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 DER 2010] (1). Place hold
		Developing new products and services : learning, differentiation and innovation / G. Lawrence Sanders ; with contributions by Ron Huefner ... [et al.] by Sanders, G. Lawrence \| Huefner, Ronald J. Publisher: New York, NY : Business Expert Press, 2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.575 SAN 2012] (1). Place hold

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