|
|
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: Second editionPublisher: Upper Saddle River, N.J. : Prentice Hall, [2003]Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL]
(4).
|
|
|
Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 15th edition, Global editionPublisher: Harlow, Essex : Pearson Education Limited, 2016Copyright date: ©2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2016]
(3).
|
|
|
A framework for marketing management / Philip Kotler & Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 4th ed.Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
(2).
|
|
|
Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 12th editionPublisher: Upper Saddle River, NJ : Pearson Prentice Hall, [2006]Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
(9), TC External Storage
[Call number: 658.8 KOT]
(1).
|
|
|
Marketing management / Philip Kotler, Kevin Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: Twelfth ed.Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
(1).
|
|
|
Marketing management in China / Philip Kotler, Kevin Lane Keller, Taihong Lu.
by Kotler, Philip | Keller, Kevin Lane, 1956- | Lu, Taihong, 1944-. Publisher: Singapore : Pearson Prentice Hall, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.800951 KOT]
(1).
|
|
|
Best practice cases in branding : lessons from the world's strongest brands / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: 3rd ed.Publisher: Upper Saddle River, N.J. : Pearson Education/Prentice Hall, c2008Other title: Lessons from the world's strongest brands.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL]
(1).
|
|
|
A framework for marketing management / Philip Kotle, Kevin Lane Keller.
by Kotler, Philip [author] | Keller, Kevin Lane, 1956- [author.]. Edition: Sixth edition.Global edition.Publisher: Harlow, England : Pearson Education, [2016]Copyright date: ©2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2016]
(2).
|
|
|
Marketing management : an Asian perspective / Philip Kotler, Kevin Lane Keller, Swee Hoon Ang, Chin Tiong Tan, Siew Meng Leong.
by Kotler, Philip [author.] | Keller, Kevin Lane, 1956- [author.] | Ang, Swee Hoon [author.] | Leong, Siew Meng [author.] | Tan, Chin Tiong [author.]. Edition: Seventh edition.Publisher: Harlow : Pearson Education Limited, [2018]Copyright date: ©2018Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2018]
(4).
|
|
|
Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 14e [edition].Global edition.Publisher: Harlow : Pearson Education Limited, 2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2012]
(7).
|
|
|
Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 13th edition, international editionPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, [2009]Copyright date: ©2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2009]
(4).
|
|
|
Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 14th [ed.]Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2012]
(3).
|
|
|
Strategic brand management : a European perspective / Kevin Lane Keller, Tony Apéria, Mats Georgson.
by Keller, Kevin Lane, 1956- | Apéria, Tony | Georgson, Mats. Edition: 2nd ed.Publisher: Harlow : Financial Times/Prentice Hall, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL 2012]
(1).
|
|
|
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956- [author.]. Edition: 4e [edition].Global edition.Publisher: Harlow, Essex : Pearson Education Limited, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL 2013]
(5).
|
|
|
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: Third editionPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2008Copyright date: ©2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL]
(5).
|