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Marketing management / Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen.

By: Contributor(s): Publisher: Harlow, England : Pearson, 2019Edition: 4th European editionDescription: 1 online resource (840 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781292248462
  • 9781292248479
Subject(s): Additional physical formats: Print version:: No titleDDC classification:
  • 658.80094 23
Online resources: Available additional physical forms:
  • Also issued in print format.
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library - Perpetual(TU) e-book

Also issued in print format.