Motivational marketing [electronic resource] : how to effectively motivate your prospects to buy now, buy more, and tell their friends too! / Robert Imbriale.
By: Imbriale, Robert.
Publisher: Hoboken, N.J. : John Wiley, c2007Description: 1 online resource (xxvi, 198 p.).ISBN: 9780470149041 (ebk.); 0470149043 (ebk.); 9786610900374; 661090037X.Subject(s): Marketing -- Psychological aspectsGenre/Form: Electronic books.Additional physical formats: Print version:: Motivational marketing.DDC classification: 658.8/342 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library - Perpetual(TU) | 658.8/342 (Browse shelf) | e-book | TBSxx,34003,02,CL,PPT |
Includes bibliographical references (p. 189-190) and index.
Description based on print version record.