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Contemporary marketing / Adeline Chua Phaik Harn, Ali Khatibi, Azhar bin Ahmad, Che Aniza binti Che Wel, Johan Lim Kii Geat, Kalthom binti Abdullah, Loo Siat Ching, Mhd Suhaimi bin Ahmad, Norizan binti Mat Saad, Nor Pujawati binti Md Said, Sallehuddin bin Mohd Noor, Tan Boon In, Tih Sio Hong, Louis E. Boone, David L. Kurtz.

By: Contributor(s): Publisher: Petaling Jaya, Selangor : Cengage Learning Asia Pte Ltd, [2014]Copyright date: ©2014Edition: Malaysia editionDescription: xvii, 55 pages, 40 variously numbered pages : colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789670357348 (paperback)
Subject(s): DDC classification:
  • 658.8 CHU 2014
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 3

658.8 CHU 2014 (Browse shelf(Opens below)) 1 Available SOCIT,15003,03,CL 5000155155

Includes bibliographical references and indexes.