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		Customer relationship management : a database approach / V. Kumar, Werner J. Reinartz. by Kumar, V, 1957- \| Reinartz, Werner J. Publisher: Hoboken, New Jersey : John Wiley, [2006]Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 KUM 2006] (1). Place hold
		Customer relationship management : concept, strategy, and tools / V. Kumar, Werner Reinartz. by Kumar, V, 1957- [author.] \| Reinartz, Werner J [author.]. Edition: Third edition.Publisher: Berlin, Germany : Springer, [2018]Copyright date: ©2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available

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