Marketing in food, hospitality, tourism and events : a critical approach / Richard Tresidder and Craig Hirst.
By: Tresidder, Richard
.
Contributor(s): Hirst, Craig.
Publisher: Oxford : Goodfellow, c2012Description: vii, 224 p. : ill. ; 25 cm.ISBN: 9781906884222 (pbk.).Subject(s): Food -- Marketing | Hospitality industry -- Marketing | Tourism -- Marketing | Special events -- MarketingDDC classification: 647.940688
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 3 |
647.940688 TRE 2012 (Browse shelf) | 1 | Available | SHTEx,70002,03,CL | 5000144184 |
Includes bibliographical references (p. [203]-222) and index.