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Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.

By: Hunger, J. David, 1941-.
Contributor(s): Wheelen, Thomas L.
Publisher: New Delhi : Prentice-Hall of India, c2007Edition: 4th ed., Eastern economy ed.Description: xi, 192 p. ; 24 cm.ISBN: 9788120332348 (pbk.).Subject(s): Strategic planning | Case methodDDC classification: 658.4012
Contents:
Part I: Introduction to strategic management - 1. Basic concepts of strategic management - 2. Corporate governance and social responsibility -- Part II: Scanning the environment - 3. Environmental scanning and industry analysis - 4. Internal scanning; organizational analysis -- Part III: Strategy formulation - 5. Strategy formulation: situation analysis and business strategy - 6. Strategy formulation: corporate strategy - 7. Starategy formulation: functional strategy and strategic choice -- Part IV: Strategy implementation and control - 8. Strategy implementation: organizing for action - 9. Strategy implementation: staffing and leading - 10. Evaluation and control -- Part V: Introduction to case analysis - 11. Suggestions for case analysis - Appendix 11.A. Suggested techniques for case analysis and presentation - Appendix 11.B. Resources for case research - Appendix 11.C. Strategy audit oa a corporation - Index.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Graduate Collection Taylor's Library-TU

Floor 4, Shelf 25 , Side 1, TierNo 2, BayNo 8

 658.4012 HUN (Browse shelf) 1 Available SHTEx,70005,03,GR 5000043398

Previous ed.: 2003.

Includes bibliographical references and index.

Part I: Introduction to strategic management - 1. Basic concepts of strategic management - 2. Corporate governance and social responsibility -- Part II: Scanning the environment - 3. Environmental scanning and industry analysis - 4. Internal scanning; organizational analysis -- Part III: Strategy formulation - 5. Strategy formulation: situation analysis and business strategy - 6. Strategy formulation: corporate strategy - 7. Starategy formulation: functional strategy and strategic choice -- Part IV: Strategy implementation and control - 8. Strategy implementation: organizing for action - 9. Strategy implementation: staffing and leading - 10. Evaluation and control -- Part V: Introduction to case analysis - 11. Suggestions for case analysis - Appendix 11.A. Suggested techniques for case analysis and presentation - Appendix 11.B. Resources for case research - Appendix 11.C. Strategy audit oa a corporation - Index.