Taylor's Library

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Global marketing : a market-responsive approach / Svend Hollensen.

by Hollensen, Svend.

Edition: 2nd ed.Publisher: Harlow, England ; Financial Times Prentice Hall, 2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.848 HOL] (1).
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Services marketing in Asia : managing people, technology and strategy / Christopher H. Lovelock, Jochen Wirtz, Hean tat Keh.

by Lovelock, Christopher H.

Publisher: Singapore : Prentice Hall, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.80095 LOV] (1).
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Marketing and the internet / Eloise Coupey.

by Coupey, Eloise.

Publisher: Upper Saddle River, NJ : Prentice Hall, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 COU] (1).
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Principles of marketing : activebook version 1.0 / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary (Gary M.).

Publisher: Upper Saddle River, NJ : Prentice Hall, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (1).
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Principles of marketing / Philip Kotler ... [et al.]

by Clark, Eugene | Kotler, Philip.

Publisher: Frenchs Forest, NSW. : Prentice Hall, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (2).
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Marketing management / Philip Kotler

by Kotler, Philip.

Edition: 11th edition, International editionPublisher: Upper Saddle River, NJ : Prentice Hall, 2003Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (9).
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Consumer behaviour / Schiffman Bednall, Watson Kanuk.

by Bednall, Schiffman | Kanuk, Watson.

Publisher: Sydeny : Prentice Hall, 1997Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 BED] (1).
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Uncommon practice : people who deliver a great brand experience / Interbrand, Forum ; [edited by Andy Milligan and Shaun Smith]

by Milligan, Andy | Smith, Shaun | Forum Corporation | Interbrand.

Publisher: Harlow, U.K. : Prentice Hall/Financial Times, 2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 UNC] (1), TC External Storage [Call number: 658.827 UNC] (1).
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Advertising promotion and new media / edited by Marla R. Stafford and Ronald J. Faber.

by Stafford, Marla R, 1960- | Faber, Ronald J, 1948-.

Publisher: New Delhi : Prentice-Hall of India, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 659.144 ADV 2006] (1).
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Marketing : connecting with customers / Gilbert D. Harrell.

by Harrell, Gilbert D.

Edition: 2nd ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 HAR] (1).
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Marketing management : an Asian casebook / Hellmut Schutte ... [et al.]

by Schütte, Hellmut.

Publisher: Singapore : Pearson / Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAR] (3).
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Marketing : an introduction / Gary Armstrong, Philip Kotler

by Armstrong, Gary (Gary M.) | Kotler, Philip.

Edition: 6th ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ARM] (13), TC External Storage [Call number: 658.8 ARM] (1).
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