Taylor's Library

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Services marketing : an interactive approach / Raymond P. Fisk, Stephen J. Grove, Joby John.

by Fisk, Raymond P | Grove, Stephen J. (Stephen John), 1950- [author.] | John, Joby, 1957-.

Edition: Fourth edition.Publisher: Mason, OH : South-Western, Cengage Learning, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 FIS 2014] (1).
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Contemporary marketing / Louis E. Boone, David L. Kurtz

by Boone, Louis E | Kurtz, David L [(j.a)].

Edition: 10th ed.Publisher: Mason, Ohio : South-Western/Thomson Learning, c2001Availability: No items available In transit (1).
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Travel and tourism marketing / Dotty Boen Oelkers.

by Oelkers, Dotty Boen.

Publisher: USA : Thomson South-Western, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 338.4791 OEL] (1).
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Marketing / William G. Zikmund, Michael d'Amico

by Zikmund, William G | D'Amico, Michael.

Edition: 6th ed.Publisher: Cincinnati, Ohio : South-Western College Pub., c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ZIK] (1).
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Contemporary marketing / David L. Kurtz.

by Kurtz, David L.

Edition: 16th ed.Publisher: Mason, OH : South-Western/Cengage Learning, c2014Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 KUR 2014] (2).
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Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.

by Hutt, Michael D | Speh, Thomas W.

Edition: 11th ed.Publisher: Mason, OH : South-Western, Cengage Learning, c2013Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 HUT 2013] (5).
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Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: Twelfth editionPublisher: Mason, OH : South-Western/Cengage Learning, 2013Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM 2013] (3).
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Marketing research : an aid to decision making / Alan T. Shao

by Shao, Alan T.

Edition: 2nd ed.Publisher: Cincinnati, Ohio : South-Western/Thomson Learning, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 SHA] (2).
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Marketing strategy / O.C. Ferrell, Michael D. Hartline, George H.Lucas.

by Ferrell, O. C | Hartline, Michael D | Lucas, George H.

Edition: 2nd ed.Publisher: Mason, OH : South-Western Thomson Learning, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 FER] (1).
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Contemporary marketing / Louis E. Boone, David L. Kurtz.

by Boone, Louis E | Kurtz, David L.

Edition: 11th ed.Publisher: Mason, Ohio : South-Western/Thomson Learning, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BOO] (2).
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Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp.

by Shimp, Terence A.

Edition: 6th ed.Publisher: Mason, Ohio : Thomson/South-Western, c2003Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 SHI] (2).
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