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Australian international business [videorecording] : a case study.

Contributor(s): Curran, Mairead | Kyredis, Katrina | Scoglio, Stephen | Video Education Australasia.
Publisher: Bendigo, Vic : VEA, 2008Description: 1 videodisc (28 min.) : sd., col. ; 4 3/4 in.Subject(s): Intrepid Travel | International business enterprises -- Australia -- Case studiesDDC classification: 338.88994
Production Credits: Producer, Katrina Kyredis ; writer, Stephen Scoglio.
Cast: Voiceover: Mairead Curran.Summary: "Globalisation has resulted in increased competition for Australian businesses and sometimes this is seen as a negative. But whether a business decides to stay local or branch out internationally can be the deciding factor in its survival. There are numerous Australian businesses that are successfully competing in international markets and one of the best is Intrepid Travel. In this program we introduce the concept of transnational corporations and multinational corporations and then look specifically at Intrepid Travel's niche beginnings and growth, their global moves, evidence of success and what's in store for the business's future. Along the way, we hear from the cofounders of the business, director Geoff Manchester and chief executive officer Darrell Wade. This is an exciting, practical and information-packed insight into Australian business at the international level" -- container.
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Media Resources Taylor's Library-TC
338.88994 AUS 2008 (Browse shelf) 1 Available AVSJx,AVSJx,02,GR 1000525682

Producer, Katrina Kyredis ; writer, Stephen Scoglio.

Voiceover: Mairead Curran.

"Globalisation has resulted in increased competition for Australian businesses and sometimes this is seen as a negative. But whether a business decides to stay local or branch out internationally can be the deciding factor in its survival. There are numerous Australian businesses that are successfully competing in international markets and one of the best is Intrepid Travel. In this program we introduce the concept of transnational corporations and multinational corporations and then look specifically at Intrepid Travel's niche beginnings and growth, their global moves, evidence of success and what's in store for the business's future. Along the way, we hear from the cofounders of the business, director Geoff Manchester and chief executive officer Darrell Wade. This is an exciting, practical and information-packed insight into Australian business at the international level" -- container.

DVD