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Tourism branding [electronic resource] : communities in action / Liping A. Cai, William C. Gartner, Ana María Munar.
by Cai, Liping A | Gartner, William C | Munar, Ana Maria | ebrary, Inc. Edition: 1st ed.Publisher: Bingley, UK : Emerald, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
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Places [electronic resource] : identity, image and reputation / Simon Anholt.
by Anholt, Simon | ebrary, Inc. Publisher: Basingstoke : Palgrave Macmillan, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
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The Routledge handbook of destination marketing / edited by Dogan Gursoy and Christina G. Chi.
by Chi, Christina G [editor.] | Gursoy, Dogan [editor.]. Publisher: Abingdon, Oxon ; New York, New York : Routledge, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4791]
(1).
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Destination marketing : an international perspective / edited by Metin Kozak and Nazmi Kozak.
by Kozak, Metin, 1968- [editor.] | Kozak, Nazmi [editor.]. Publisher: London ; New York : Routledge, Taylor & Francis Group, 2018Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 DES 2018]
(1).
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Tourism marketing : a strategic approach / editors, Nilanjan Ray, PhD, Dilip Kumar Das, PhD, Raj Kumar, PhD.
by Ray, Nilanjan, 1984- [editor.]. Publisher: Toronto ; Waretown, NJ : Apple Academic Press, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68]
(1).
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Tourism marketing for cities and towns [electronic resource] : using social media and branding / Bonita Kolb.
by Kolb, Bonita M. Edition: 2nd ed.Publisher: London ; New York : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.2930776 K811]
(1).
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Destination marketing [electronic resource] : an international perspective / edited by Metin Kozak and Nazmi Kozak.
by Kozak, Metin, 1968- | Kozak, Nazmi. Publisher: London ; New York : Routledge, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688 D476]
(1).
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Gay and lesbian tourism : the essential guide for marketing / Jeff Guaracino.
by Guaracino, Jeff. Edition: 1st ed.Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 GUA]
(1).
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Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod.
by Middleton, Victor T. C [author.] | Fyall, Alan [author.] | Morgan, Michael, 1948 September 29- [author.] | Ranchhod, Ashok [author.]. Edition: Fouth edition.Publisher: London ; New York : Routledge, Taylor & Francis Group, 2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 MID 2009]
(1).
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Marketing research for the tourism, hospitality and events industries [electronic resource] / Bonita Kolb.
by Kolb, Bonita M [author.]. Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4/791]
(1).
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Pink tourism [electronic resource] : holidays of gay men and lesbians / Howard L. Hughes.
by Hughes, Howard L | ebrary, Inc. Publisher: Wallingford : CABI, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688]
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The branding of tourist destinations : theoretical and empirical insights / edited by Mark Anthony Camilleri.
by Camilleri, Mark Anthony, 1976- [editor.]. Edition: First edition.Publisher: Bingley, UK : Emerald Publishing, 2019Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688]
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Experiential consumption and marketing in tourism within a cross-cultural context / editors Antónia Correia, Alan Fyall, Metin Kozak.
by Correia, Antónia [editor.] | Fyall, Alan [editor.] | Kozak, Metin [editor.]. Publisher: Oxford : Goodfellow Publishers, Limited, [2019]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.47910688]
(1).
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Marketing island destinations [electronic resource] : concepts and cases / edited by Acolla Lewis-Cameron, Sherma Roberts.
by Lewis-Cameron, Acolla | Roberts, Sherma. Publisher: Oxford : Elsevier, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.47910688]
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Marketing essentials in hospitality and tourism : foundations and parctices / Stowe Shoemaker, Margaret Shaw.
by Shoemaker, Stowe | Shaw, Margaret, 1949-. Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.94068 SHO]
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Advances in tourism destination marketing [electronic resource] : managing networks / edited by Metin Kozak, Juergen Gnoth and Luisa Andreu.
by Kozak, Metin, 1968- | Gnoth, Juergen | Andreu, Luisa. Publisher: London ; New York : Routledge, 2010Online access: An electronic book accessible through the World Wide Web; Availability: Items available for reference: Taylor's Library-TU (1).
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Sustainable marketing of cultural and heritage tourism [electronic resource] / Deepak [i.e. Deepack] Chhabra.
by Chhabra, Deepack, 1963-. Publisher: Milton Park, Abingdon, Oxon ; New York : Routledge, 2010Online access: An electronic book accessible through the World Wide Web; Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688]
(1).
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Tourism development : problems and prospects / K. P. Lakshman.
by Lakshman, K. P. Publisher: Jaipur, India : ABD Publishers, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 LAK]
(1).
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Marketing communications in tourism and hospitality: concepts, strategies and cases / Scott McCabe.
by McCabe, Scott. Publisher: Boston : Butterworth-Heinemann, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 MAC]
(1).
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Tourism marketing : an Asia-Pacific perspective / Cathy Hsu ... [et al.]
by Hsu, Cathy. Publisher: Milton, Qld. : John Wiley & Sons (Australia), 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 TOU]
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