Taylor's Library

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Marketing and managing tourism destinations / Alastair M. Morrison.

by Morrison, Alastair M.

Edition: 2nd ed.Publisher: Milton : Routledge, 2018Copyright date: ©2019Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688] (1).
Tourism sensemaking [electronic resource] : strategies to give meaning to experience / edited by Arch G. Woodside.

by Woodside, Arch G.

Publisher: Bingley, U.K. : Emerald, 2011Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 338.4791] (1).
No cover image available
Tourism branding [electronic resource] : communities in action / Liping A. Cai, William C. Gartner, Ana María Munar.

by Cai, Liping A | Gartner, William C | Munar, Ana Maria | ebrary, Inc.

Edition: 1st ed.Publisher: Bingley, UK : Emerald, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
No cover image available
Places [electronic resource] : identity, image and reputation / Simon Anholt.

by Anholt, Simon | ebrary, Inc.

Publisher: Basingstoke : Palgrave Macmillan, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
The Routledge handbook of destination marketing / edited by Dogan Gursoy and Christina G. Chi.

by Chi, Christina G [editor.] | Gursoy, Dogan [editor.].

Publisher: Abingdon, Oxon ; New York, New York : Routledge, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 338.4791] (1).
Tourism marketing : a strategic approach / editors, Nilanjan Ray, PhD, Dilip Kumar Das, PhD, Raj Kumar, PhD.

by Ray, Nilanjan, 1984- [editor.].

Publisher: Toronto ; Waretown, NJ : Apple Academic Press, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.68] (1).
Tourism marketing for cities and towns [electronic resource] : using social media and branding / Bonita Kolb.

by Kolb, Bonita M.

Edition: 2nd ed.Publisher: London ; New York : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.2930776 K811] (1).
Destination marketing [electronic resource] : an international perspective / edited by Metin Kozak and Nazmi Kozak.

by Kozak, Metin, 1968- | Kozak, Nazmi.

Publisher: London ; New York : Routledge, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688 D476] (1).
Marketing research for the tourism, hospitality and events industries [electronic resource] / Bonita Kolb.

by Kolb, Bonita M [author.].

Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 338.4/791] (1).
No cover image available
Pink tourism [electronic resource] : holidays of gay men and lesbians / Howard L. Hughes.

by Hughes, Howard L | ebrary, Inc.

Publisher: Wallingford : CABI, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688] (1).
The branding of tourist destinations : theoretical and empirical insights / edited by Mark Anthony Camilleri.

by Camilleri, Mark Anthony, 1976- [editor.].

Edition: First edition.Publisher: Bingley, UK : Emerald Publishing, 2019Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688] (1).
Experiential consumption and marketing in tourism within a cross-cultural context / editors Antónia Correia, Alan Fyall, Metin Kozak.

by Correia, Antónia [editor.] | Fyall, Alan [editor.] | Kozak, Metin [editor.].

Publisher: Oxford : Goodfellow Publishers, Limited, [2019]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 338.47910688] (1).
Marketing island destinations [electronic resource] : concepts and cases / edited by Acolla Lewis-Cameron, Sherma Roberts.

by Lewis-Cameron, Acolla | Roberts, Sherma.

Publisher: Oxford : Elsevier, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 338.47910688] (2).
Advances in tourism destination marketing [electronic resource] : managing networks / edited by Metin Kozak, Juergen Gnoth and Luisa Andreu.

by Kozak, Metin, 1968- | Gnoth, Juergen | Andreu, Luisa.

Publisher: London ; New York : Routledge, 2010Online access: An electronic book accessible through the World Wide Web; Availability: Items available for reference: Taylor's Library-TU (1).
Sustainable marketing of cultural and heritage tourism [electronic resource] / Deepak [i.e. Deepack] Chhabra.

by Chhabra, Deepack, 1963-.

Publisher: Milton Park, Abingdon, Oxon ; New York : Routledge, 2010Online access: An electronic book accessible through the World Wide Web; Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688] (1).
No cover image available
Sustainable marketing of cultural and heritage tourism [electronic resource] / Deepack Chhabra.

by Chhabra, Deepack, 1963- | ebrary, Inc.

Publisher: Abingdon, Oxon, England ; New York : Routledge, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.68/8] (1).
Media strategies for marketing places in crisis [electronic resource] : improving the image of cities, countries, and tourist destinations / Eli Avraham and Eran Ketter.

by Avraham, Eli | Ketter, Eran | ScienceDirect (Online service).

Edition: 1st ed.Publisher: Amsterdam : Butterworth Heinemann, 2008Online access: An electronic book accessible through the World Wide Web; click for information Availability: Items available for loan: Taylor's Library-TU [Call number: 338.47910688] (1).
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No cover image available
Place branding [electronic resource] : glocal, virtual and physical identities, constructed, imagined and experienced / Robert Govers and Frank Go.

by Govers, Robert | Go, Frank M | ebrary, Inc.

Publisher: New York ; Basingstroke : Palgrave Macmillan, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
Marketing communications in tourism and hospitality [electronic resource] : concepts, strategies and cases / Scott McCabe.

by McCabe, Scott.

Edition: 1st ed.Publisher: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2009Other title: Marketing communications in tourism & hospitality.Online access: An electronic book accessible through the World Wide Web; click for information Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688] (1).
Driving tourism through creative destinations and activities / Alzbeta Királ̕ʹová [editor].

by Királʹová, Alzbeta [editor.].

Publisher: Hershey, PA : IGI Global, [2017]Copyright date: ©2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 910.688] (1).