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Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens
by Kotler, Philip | Bowen, John (John T.), 1948- | Makens, James C. Edition: 3rd editionPublisher: Upper Saddle River, NJ : Prentice Hall, 2003Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.940688 KOT]
(3).
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Hospitality and travel marketing / Alastair M. Morrison
by Morrison, Alastair M. Edition: 3rd ed.Publisher: Albany : Delmar Thomson Learning, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.940688 MOR 2002]
(5).
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The international marketing of travel and tourism : a strategic approach / edited by François Vellas and Lionel Bécherel.
by Vellas, François | Bécherel, Lionel. Publisher: Basingstoke, UK : Macmillan, 1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.479106588 INT]
(1).
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Global tourist behavior / Muzaffer Uysal, editor.
by Uysal, Muzaffer. Publisher: New York : International Business Press, c1994Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 GLO]
(1).
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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu.
by Kotler, Philip | Bowen, John T | Makens, James C | Baloglu, Seyhmus. Edition: Seventh edition.Publisher: Boston : Pearson, [2017]Copyright date: ©2017Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.940688 KOT 2017]
(3).
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Hospitality & tourism / Karen E. Silva, Debra M. Howard
by Silva, Karen E | Howard, Debra M. Publisher: New York : McGraw-Hill / Glencoe, c2006Other title: Hospitality and tourism.Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.940688 SIL]
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The economics of recreation, leisure and tourism / John Tribe.
by Tribe, John [author.]. Edition: Sixth edition.Publisher: London ; New York : Routledge, Taylor & Francis Group, 2020Availability: Items available for loan: Taylor's Library-TU
[Call number: 790.069 TRI 2020]
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Tourism, hospitality and digital transformation : strategic management aspects / edited by Kayhan Tajeddini, Vanessa Ratten and Thorsten Merkle.
by Tajeddini, Kayhan [editor.] | Ratten, Vanessa [editor.] | Merkle, Thorsten [editor.]. Publisher: London ; New York : Routledge, Taylor & Francis Group, 2020Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.684 TOU 2020]
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